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Augmented reality for the app of a renowned optical store.

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    Year of implementation
    2020
    Industry
    Fashion & Luxury

    With over 30 years of experience, the company is a leading name in the eyewear industry, specializing in prescription glasses and sunglasses

    Approach and methodology

    Development of advanced technology integrated into the company app for consumers, featuring an innovative augmented reality section. This function allows users to virtually try on various eyewear models from the catalog, making the overall shopping experience more interactive, engaging, and highly personalized.

    Staff involved in the project
    3 Specialists
    Execution time
    6 Months
    Technologies used
    • Java
    • Swift
    40
    %
    Increase in customer engagement
    45
    %
    Increase in appointment bookings via the app

    Get in touch with
    Abacus Group

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