{"id":58677,"date":"2025-10-21T10:43:53","date_gmt":"2025-10-21T08:43:53","guid":{"rendered":"https:\/\/abacusgroup.io\/2025\/10\/ai-in-ict-bringing-it-into-production-not-just-experimenting-with-it\/"},"modified":"2026-05-13T17:29:38","modified_gmt":"2026-05-13T15:29:38","slug":"ai-in-ict-bringing-it-into-production-not-just-experimenting-with-it","status":"publish","type":"post","link":"https:\/\/abacusgroup.io\/en\/2025\/10\/ai-in-ict-bringing-it-into-production-not-just-experimenting-with-it\/","title":{"rendered":"AI in ICT: bringing it into production, not just experimenting with it"},"content":{"rendered":"\r\n\r\n  <div class=\"a-anchor\" id=\"introduction\"><\/div>\r\n\r\n<div class=\"section block-case-study-menu pb-0 boxed\" style=\"\" blockID=\"block_9bbe0d798bccc94fc54ba56c24a97ff5\">\r\n  <div class=\"container\">\r\n    <div class=\"row\">\r\n              <div class=\"col-12 col-lg-3\">\r\n          <div class=\"sidebar-container js-sidebar\">\r\n            <div class=\"card\">\r\n              <div class=\"card-body\">\r\n                <div class=\"accordion-item\">\r\n                  <div class=\"accordion-header\">\r\n                    <div \r\n                      class=\"accordion-button\" \r\n                      data-bs-target=\"#collapse_sidebar_block_9bbe0d798bccc94fc54ba56c24a97ff5\" \r\n                      data-controls=\"collapse_sidebar_block_9bbe0d798bccc94fc54ba56c24a97ff5\"\r\n                    >\r\n                      On this page                    <\/div>\r\n                  <\/div>\r\n                  <div id=\"collapse_sidebar_block_9bbe0d798bccc94fc54ba56c24a97ff5\" class=\"accordion-collapse collapse show\">\r\n                    <div class=\"accordion-body\">\r\n                      <ul class=\"list-group\">\r\n                                                  \r\n                          <li>\r\n                            <a href=\"#introduction\">\r\n                              Introduction                            <\/a>\r\n                          <\/li>\r\n\r\n                                                  \r\n                          <li>\r\n                            <a href=\"#context\">\r\n                              The context                            <\/a>\r\n                          <\/li>\r\n\r\n                                                  \r\n                          <li>\r\n                            <a href=\"#what_works\">\r\n                              What works                            <\/a>\r\n                          <\/li>\r\n\r\n                                                  \r\n                          <li>\r\n                            <a href=\"#approach\">\r\n                              Abacus approach                            <\/a>\r\n                          <\/li>\r\n\r\n                                                  \r\n                          <li>\r\n                            <a href=\"#case_studies\">\r\n                              Case studies                            <\/a>\r\n                          <\/li>\r\n\r\n                                                  \r\n                          <li>\r\n                            <a href=\"#contacts\">\r\n                              Contacts                            <\/a>\r\n                          <\/li>\r\n\r\n                                              <\/ul>\r\n                    <\/div>\r\n                  <\/div>\r\n                <\/div>\r\n              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n        <\/div>\r\n      \r\n      <div class=\"col-12 col-lg-8 offset-lg-1\">\r\n        \r\n        <div class=\"section-title\">\r\n          \r\n                      <h3>Introduction<\/h3>\r\n<h4>Artificial intelligence is no longer an experiment.<\/h4>                  <\/div>\r\n\r\n        <div class=\"row\">\r\n          <div class=\"col-12 \">\r\n                          <div class=\"text\">\r\n                <p><span style=\"font-weight: 400;\">In Italy, it reached <strong>\u20ac1.2 billion in 2024<\/strong>, <strong>growing 58 percent year on year<\/strong>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But the point is no longer to adopt it.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">The point is to <strong>actually make it work in business systems<\/strong>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many initiatives stop after the go-live.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Few get to scale, integration and business continuity.<\/span><\/p>\n              <\/div>\r\n            \r\n            \r\n            \r\n            \r\n                      <\/div>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/div>\r\n<\/div>\r\n\r\n\r\n\n\n\n\n  <div class=\"a-anchor\" id=\"context\"><\/div>\n\n<div class=\"section pb-0 boxed-small\" style=\"\" blockID=\"block_0e84e97b855f1f49962eea4072ae2a0d\">\n  <div class=\"container container-small\">\n    <div class=\"row\">\n      <div class=\"col-12\">\n        <div class=\"section-title\">\n          \n                      <h3>The context: what&#8217;s going on<\/h3>                  <\/div>\n\n                  <div class=\"text\">\n            <p><span style=\"font-weight: 400;\"><strong>AI adoption in the<\/strong> Italian <strong>market<\/strong> is accelerating rapidly:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">59% of large companies have at least one active project<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Adoption is driven by sectors such as finance, energy, and utilities<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">SMEs are increasing investment, but at a more gradual pace<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The result is a two-speed system, where the ability to execute makes all the difference.<\/span><\/p>\n          <\/div>\n        \n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n\n\n\n\n<div class=\"section block-2-columns block-2-columns-text-and-image pb-0 boxed-small\" style=\"\" blockID=\"block_4dfa74dc2bec35754ce246be3eb61548\">\n  <div class=\"container container-small\">\n    <div class=\"row align-items-center\">\n      <div class=\"col-12 col-lg-6 order-lg-2\">\n        <div class=\"section-title\">\n          \n                      <h3>Where problems arise<\/h3>                  <\/div>\n\n                  <div class=\"text\">\n            <p><span style=\"font-weight: 400;\">The main critical issues are not technological, but operational:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Scalability<\/b><span style=\"font-weight: 400;\"> &#8211; Taking AI from project to system<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>ROI<\/b><span style=\"font-weight: 400;\"> &#8211; demonstrate concrete impacts over time<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Compliance<\/b><span style=\"font-weight: 400;\"> &#8211; managing AI Act, GDPR and governance<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Skills<\/b><span style=\"font-weight: 400;\"> &#8211; Spreading real use of AI in organizations<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The risk is clear: <\/span><span style=\"font-weight: 400;\">AI adopted but not integrated.<\/span><\/p>\n          <\/div>\n        \n              <\/div>\n\n      <div class=\"col-12 col-lg-6 order-lg-1\">\n                  <div class=\"image-container\">\n            <img decoding=\"async\" src=\"https:\/\/abacusgroup.io\/wp-content\/uploads\/2025\/10\/img-ai3.webp\" alt=\"AI nell ITC\" class=\"img-fluid w-100\">\n          <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n\n\n\n  <div class=\"a-anchor\" id=\"text_image_2\"><\/div>\n\n<div class=\"section block-2-columns block-2-columns-text-and-image pb-0 boxed-small\" style=\"\" blockID=\"block_24e31e82da64fc80b4b162a34f6c6d12\">\n  <div class=\"container container-small\">\n    <div class=\"row align-items-center\">\n      <div class=\"col-12 col-lg-6\">\n        <div class=\"section-title\">\n          \n                      <h3>Where you are investing<\/h3>                  <\/div>\n\n                  <div class=\"text\">\n            <p><span style=\"font-weight: 400;\">The<strong> highest value areas<\/strong> are:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Process automation and orchestration<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Predictive analytics and decision support<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Generative and conversational AI<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Vertical applications by industry<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><strong>New focuses<\/strong> are also emerging:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Agent-based AI to orchestrate complex systems<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">AI reliable and compliant<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">AI for sustainability and ESG<\/span><\/li>\n<\/ul>\n          <\/div>\n        \n              <\/div>\n\n      <div class=\"col-12 col-lg-6\">\n                  <div class=\"image-container\">\n            <img decoding=\"async\" src=\"https:\/\/abacusgroup.io\/wp-content\/uploads\/2025\/10\/img-ai4.webp\" alt=\"AI nell ITC\" class=\"img-fluid w-100\">\n          <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n\n\n\n  <div class=\"a-anchor\" id=\"what_works\"><\/div>\n\n<div class=\"section block-2-columns block-2-columns-text-and-image pb-0 boxed-small\" style=\"\" blockID=\"block_9b0268410fec4067a7601430153e03c6\">\n  <div class=\"container container-small\">\n    <div class=\"row align-items-center\">\n      <div class=\"col-12 col-lg-6 order-lg-2\">\n        <div class=\"section-title\">\n          \n                      <h3>What really works<\/h3>                  <\/div>\n\n                  <div class=\"text\">\n            <p><span style=\"font-weight: 400;\"><strong>Companies that succeed in scaling AI<\/strong> take a different <strong>approach<\/strong>:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They integrate AI into existing systems<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They build robust data architectures<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They manage patterns over time (MLOps \/ AIOps)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They address governance and compliance from the very beginning<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In short, <strong>they treat AI as part of the infrastructure<\/strong>.<\/span><\/p>\n          <\/div>\n        \n              <\/div>\n\n      <div class=\"col-12 col-lg-6 order-lg-1\">\n                  <div class=\"image-container\">\n            <img decoding=\"async\" src=\"https:\/\/abacusgroup.io\/wp-content\/uploads\/2025\/10\/ai-ict-abacus-group.jpg\" alt=\"AI nell ITC\" class=\"img-fluid w-100\">\n          <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n\n\n\n  <div class=\"a-anchor\" id=\"approach\"><\/div>\n\n<div class=\"section block-2-columns block-2-columns-text-and-image pb-0 boxed-small\" style=\"\" blockID=\"block_11283f6fd80df1d0c355c0b782563303\">\n  <div class=\"container container-small\">\n    <div class=\"row align-items-center\">\n      <div class=\"col-12 col-lg-6\">\n        <div class=\"section-title\">\n          \n                      <h3>Abacus approach<\/h3>                  <\/div>\n\n                  <div class=\"text\">\n            <p><span style=\"font-weight: 400;\">Abacus works on AI as a component of the IT backbone.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Key areas:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Generative &amp; Predictive AI<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">for decision-making scenarios and simulations<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Conversational &amp; Agentic AI<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">To manage complex interactions and processes<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Process orchestration<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">to govern end-to-end workflows<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Responsible AI<br \/>\n<\/b>to ensure compliance, transparency and trust<\/li>\n<\/ul>\n<h3>Expected Results.<\/h3>\n<p><span style=\"font-weight: 400;\">A <strong>structured approach to AI<\/strong> enables:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Increased scalability and operational resilience<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Faster and more informed decisions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Regulatory alignment and effective governance<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Increased confidence in the use of AI<\/span><\/li>\n<\/ul>\n          <\/div>\n        \n              <\/div>\n\n      <div class=\"col-12 col-lg-6\">\n                  <div class=\"image-container\">\n            <img decoding=\"async\" src=\"https:\/\/abacusgroup.io\/wp-content\/uploads\/2025\/10\/img-ai-insight3.webp\" alt=\"AI nell ITC\" class=\"img-fluid w-100\">\n          <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n\n\n\n  <div class=\"a-anchor\" id=\"case_studies\"><\/div>\n\n<div class=\"section block-2-columns block-2-columns-text-and-image pb-0 boxed-small\" style=\"\" blockID=\"block_448929ae066f3ef3c27f33c853d82f31\">\n  <div class=\"container container-small\">\n    <div class=\"row \">\n      <div class=\"col-12\">\n        <div class=\"section-title\">\n          \n                      <h3>Case studies<\/h3>                  <\/div>\n\n        \n              <\/div>\n\n      <div class=\"col-12\">\n                  <div class=\"image-container\">\n            <img decoding=\"async\" src=\"https:\/\/abacusgroup.io\/wp-content\/uploads\/2025\/10\/bg-hero-ai-insight.drive2_.webp\" alt=\"AI nell ITC\" class=\"img-fluid w-100\">\n          <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n\n\n\n  <div class=\"a-anchor\" id=\"simple\"><\/div>\n\n<div class=\"section pb-0 boxed-small\" style=\"\" blockID=\"block_6700e5027a8a9ec53d7fb07667d6de85\">\n  <div class=\"container container-small\">\n    <div class=\"row\">\n      <div class=\"col-12\">\n        <div class=\"section-title\">\n          \n                  <\/div>\n\n                  <div class=\"text\">\n            <p><strong>Background:<br \/>\n<\/strong>Global automotive company with multiple manufacturing plants<\/p>\n<p><b>Challenge<\/b><span style=\"font-weight: 400;\">:<br \/>\nImplement a scalable and integrated predictive maintenance system<br \/>\n<\/span><\/p>\n<p><b>Solution<\/b><span style=\"font-weight: 400;\">:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Integrated data platform and AI<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">MLOps \/ AIOps Architecture<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Agent AI modules for process orchestration<\/span><\/li>\n<\/ul>\n<p><b>Results<\/b><span style=\"font-weight: 400;\">:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">30% reduction in false alarms<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Failure advance over 7 days<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">40% reduction in unplanned downtime<\/span><\/li>\n<\/ul>\n          <\/div>\n        \n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n\n\r\n\r\n\r\n<div class=\"section block-list-locations has-card-download boxed-small\" style=\"\" blockID=\"block_de9bad2995e3470f39f754b42744e07e\">\r\n  <div class=\"container container-small\">\r\n    <div class=\"row\">\r\n      <div class=\"col-12\">\r\n        <div class=\"section-title\">\r\n          \r\n                      <h3 class=\"mb-4\">Download<\/h3>\r\n<h4>Download the full version of the insight.<\/h4>                  <\/div>\r\n\r\n        \r\n                  <div class=\"content-container mt-0\">\r\n            <div class=\"row\">\r\n\r\n              \r\n                <div class=\"col-12\">\r\n                  <div class=\"card card-locations\">\r\n                    <div class=\"card-bg\" style=\"background-image:url(https:\/\/abacusgroup.io\/wp-content\/uploads\/2026\/04\/mockup-cover-pdf-downloads.webp);\"><\/div>\r\n\r\n                                          <div class=\"card-body\">\r\n                                                  <h4>AI in ICT: bringing it into production, not just experimenting with it<\/h4>\r\n                        \r\n                        <div class=\"row align-items-end g-0\">\r\n                          <div class=\"col-12 col-md\">\r\n                                                          <div class=\"text\">\r\n                                <p>Full Insight<\/p>\n                              <\/div>\r\n                                                      <\/div>\r\n                                                      <div class=\"col-12 col-md-auto text-md-end\">\r\n                              <a href=\"https:\/\/abacusgroup.io\/wp-content\/uploads\/2026\/04\/Abacus-Insight-Ai-in-ICT.pdf\" title=\"\" class=\"btn btn-grey\" target=\"\">\r\n                                Download PDF                              <\/a>\r\n                            <\/div>\r\n                                                  <\/div>\r\n                      <\/div>\r\n                                      <\/div>\r\n                <\/div>\r\n\r\n              \r\n            <\/div>\r\n\r\n          <\/div>\r\n        \r\n              <\/div>\r\n    <\/div>\r\n  <\/div>\r\n<\/div>\r\n\r\n\r\n\n\n\n\n\n<div class=\"section pb-0 boxed-small\" style=\"\" blockID=\"block_3168cbcb8c2d639f3b5c91948b51d768\">\n  <div class=\"container container-small\">\n    <div class=\"row\">\n      <div class=\"col-12\">\n        <div class=\"section-title\">\n          \n                  <\/div>\n\n        \n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n\n\n\n\n<div class=\"section block-2-columns pb-0 boxed-small bg-grey\" style=\"\" blockID=\"block_466b28a1500709cf8abf67f540aff621\">\n  <div class=\"container container-small\">\n    \n    <div class=\"row \">\n      <div class=\"col-12 col-lg-3\">\n        <div class=\"section-title\">\n          \n                          <div class=\"pre-title mb-0\">\n                RELATED              <\/div>\n            \n                  <\/div>\n      <\/div>\n\n      <div class=\"col-12 col-lg-9\">\n                  <div class=\"section-title\">\n            <h3>Related Insight<\/h3><h4 class=\"mb-0\">Learn about other Abacus insights related to the topics of AI, ICT and business technology evolution.<\/h4>          <\/div>\n                \n        \n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n\n\n\n\n<div class=\"section block-list-cards has-cards-capability boxed-small bg-grey\" style=\"\" blockID=\"block_02eadbdfbc69f1bb1f60390793cf1f49\">\n  <div class=\"container container-small\">\n    <div class=\"row\">\n      <div class=\"col-12\">\n        <div class=\"section-title\">\n          \n                  <\/div>\n\n        \n        \n                  <div class=\"content-container mt-0\">\n            <div class=\"row\">\n\n              \n                <div class=\"col-12 col-lg-6\">\n                                      <a href=\"https:\/\/abacusgroup.io\/en\/2025\/10\/cybersecurity-nellera-delliot-proteggere-il-futuro-digitale-dellitalia\/\" title=\"\" class=\"d-block\" target=\"\">\n                  \n                  <div class=\"card card-link \">\n                                        \n                    <div class=\"card-bg\" style=\"background-image:url(https:\/\/abacusgroup.io\/wp-content\/uploads\/2025\/10\/bg-hero-cyber-insight.webp);\">\n                                              <h4 class=\"is-relative\">Cybersecurity <br>in the age of IoT<\/br><\/h4>\n                      \n                                              <div class=\"text\">\n                          <p><span style=\"font-weight: 400;\">From exponential device growth to new attack surfaces: how to build security, governance, and operational resilience.<\/span><\/p>\n                        <\/div>\n                      \n                                          <\/div>\n                    \n                    \n                                      <\/div>\n\n                                      <\/a>\n                                  <\/div>\n\n              \n                <div class=\"col-12 col-lg-6\">\n                                      <a href=\"https:\/\/abacusgroup.io\/en\/2025\/10\/integrazione-tra-cloud-computing-ed-edge-technology\/\" title=\"\" class=\"d-block\" target=\"\">\n                  \n                  <div class=\"card card-link \">\n                                        \n                    <div class=\"card-bg\" style=\"background-image:url(https:\/\/abacusgroup.io\/wp-content\/uploads\/2025\/10\/bg-hero-cloud-insight.webp);\">\n                                              <h4 class=\"is-relative\">Cloud <br>and Edge<\/br><\/h4>\n                      \n                                              <div class=\"text\">\n                          <p><span style=\"font-weight: 400;\">Scalability, real-time and control: because cloud and edge are not alternatives, but components of a single operational architecture.<\/span><\/p>\n                        <\/div>\n                      \n                                          <\/div>\n                    \n                    \n                                      <\/div>\n\n                                      <\/a>\n                                  <\/div>\n\n              \n                <div class=\"col-12 col-lg-6\">\n                                      <a href=\"https:\/\/abacusgroup.io\/en\/2025\/10\/lesperienza-cliente-guidata-dallai-ridefinire-il-successo-aziendale\/\" title=\"\" class=\"d-block\" target=\"\">\n                  \n                  <div class=\"card card-link \">\n                                        \n                    <div class=\"card-bg\" style=\"background-image:url(https:\/\/abacusgroup.io\/wp-content\/uploads\/2025\/10\/bg-hero-ai-driven-insight.webp);\">\n                                              <h4 class=\"is-relative\">Customer Experience <br>and AI<\/br><\/h4>\n                      \n                                              <div class=\"text\">\n                          <p><span style=\"font-weight: 400;\">How AI is transforming customer management and what it really takes to scale personalized, reliable and sustainable experiences.<\/span><\/p>\n                        <\/div>\n                      \n                                          <\/div>\n                    \n                    \n                                      <\/div>\n\n                                      <\/a>\n                                  <\/div>\n\n              \n            <\/div>\n          <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n\n\n\n  <div class=\"a-anchor\" id=\"contacts\"><\/div>\n\n<div class=\"section text-center text-white boxed-small\" style=\"background-image: url(https:\/\/abacusgroup.io\/wp-content\/uploads\/2026\/04\/bg-discover-leadership.webp)\" blockID=\"block_78660f1ea69261733d4e1d55ebb64041\">\n  <div class=\"container container-small\">\n    <div class=\"row\">\n      <div class=\"col-12\">\n        <div class=\"section-title\">\n          \n                      <h3>Want to understand how to bring AI into production in your context?<\/h3>\r\n<h4 class=\"mb-0\">Let&#8217;s talk about your needs and build a concrete approach.<\/br><\/br><\/h4>                  <\/div>\n\n        \n                  <div class=\"buttons-group\">\n                          <a href=\"https:\/\/abacusgroup.io\/en\/contacts\/\" title=\"\" class=\"btn btn-white\" target=\"\">\n                Contact us              <\/a>\n            \n                      <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n","protected":false},"excerpt":{"rendered":"<p>From market growth to operational challenges: what Italian companies really need to 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